As we prepare to celebrate our 20th anniversary, 2024 stands out as a landmark year for O3. It has been a time of growth, innovation, and impact, with milestones that underscore our leadership in AI-driven solutions and digital experience optimization. This year, we’ve championed game-changing initiatives, collaborated with industry leaders, and pushed the boundaries of what’s possible in creating meaningful, human-centered experiences. We’re taking a moment to look back at key areas that shaped our journey this year.

1682 conference

The 1682 Conference, hosted by O3, brought together thought leaders, innovators, and industry experts to explore the power of AI in shaping profit and process. The event featured inspiring keynotes and dynamic panel discussions covering industries such as healthcare, retail, and digital products, with insights from leading companies including Cigna, Comcast, Wawa, CHOP, and Five Below.

1682 was a resounding success, not just in attendance but in its ability to foster collaboration and spark actionable insights. From exploring AI’s role in transforming healthcare data to redefining retail engagement, the sessions showcased the power of innovation and adaptability. The event amplified O3’s position as a leader in the tech community, creating lasting connections and reinforcing Philadelphia’s role as a hub for forward-thinking business solutions.

With 130 attendees, 79 companies represented, and 12 sponsors, the conference highlighted the breadth and diversity of the AI and innovation community. Notable sponsors included IBX, Ben Franklin Technology Partners, JP Morgan, and more, showcasing the strong support from major players in the industry.

AI projects and solutions

This year, O3 solidified its position at the forefront of AI innovation that improves operational efficiencies and customer experiences. Our researchers and developers have been diving into the next generation of AI applications. We have implemented AI agents designed to simplify operations, optimize workflows, and empower organizations to focus on strategic priorities. From enhancing productivity to transforming customer-facing interactions, our AI-driven solutions are reshaping how businesses operate and engage with their audiences.

By leveraging cutting-edge AI tools, we’ve helped organizations reduce costs, streamline processes, and prepare for the future. Whether developing products to improve RFP response times or integrating personalized customer experiences, our work continues to shape how businesses approach the challenges of a rapidly evolving digital landscape. Here are a few use cases of the work we’ve done:

RFP analysis and automation

Developed an AI-driven solution to analyze RFPs and generate tailored responses, streamlining the proposal process and increasing throughput for organizations in the professional services industry.

AI chatbot for hospitality

Implemented a 24/7 conversational AI to handle room bookings, education exploration, and provide customer support, significantly reducing operational workload in the hospitality sector.

Conversational interface for safety products

Built an AI-powered interface for a complex safety product line, enabling efficient customer support and sales transactions requiring deep technical knowledge in the industrial safety industry.

Enhanced support with AI search

Integrated AI search capabilities into a customer support process, reducing turnaround time and enabling internal teams to quickly locate information within complex images and PDFs.

With the potential of AI agents growing exponentially, O3 remains committed to leading the charge in designing experiences that are as impactful as they are intelligent. Learn more about how O3’s AI solutions can propel your business forward.

O3 continues to advance our commitment to delivering solutions that drive growth, efficiency, and meaningful engagement. By combining human-centered design with technological expertise, we are helping organizations thrive in an ever-changing digital landscape. As businesses navigate the next wave of digital transformation, O3 remains your partner in innovation—bringing the strategies, tools, and expertise needed to shape the future.

Thought leadership in 2024

Mike Gadsby at WIPA: Mike Gadsby, O3’s Chief Innovation Officer, spoke at WIPA’s “AI at Your Service” event, sharing how AI enhances customer experiences, streamlines event operations, and empowers teams to focus on human connections.

Mike Gadsby on “AI for the C-Suite” Podcast: Mike Gadsby joined the AI for the C-Suite™ podcast to discuss how AI is reshaping digital strategy, user experience, and client relationships across industries.

Mike Gadsby at Education Week webinar: On November 6th, Mike Gadsby led an Education Week webinar, exploring AI’s impact on education and sharing insights on its future applications.

Christine Sheller at Config 2024: O3 played a key role in Figma Slides’ alpha testing, with Christine Sheller leading feedback efforts as Figma unveiled the tool at its annual Config 2024 conference.

Christine Sheller at Women in Design Deep Dive 2024: Christine Sheller hosted a session at IDSA’s Women in Design Deep Dive 2024, offering practical methods for leveraging research to inform impactful, user-centric design.

Christine Sheller at ADPList’s BeMore Superconference: Christine Sheller shared her philosophy on integrating AI into UX during ADPList’s BeMore Superconference, discussing how mindset, methods, and tools can enhance design processes.

O3 at ADPList’s AI Summit: On December 4th, Christine Sheller, Mike Gadsby, Mark Angelow, and Simone Dehel represented O3 at ADPList’s inaugural AI Summit, sharing insights on integrating AI into products alongside industry leaders like Microsoft and J.P. Morgan.

Lunch and Learn with 6abc WPVI-TV Philadelphia: Back in January, Mike Gadsby, shared valuable perspectives with 6abc WPVI-TV Philadelphia’s team. The lunch and learn session aimed to demystify the complex world of artificial intelligence (AI), customer experience (CX), and their evolving roles in shaping marketing and content development in news and journalism.

O3 at the Beyond School Hours Conference – Presented annually by Foundations, Inc., Mike Gadsby is represented O3 in New Orleans for the second year in a row. As the event’s official AI sponsor, Mike shared AI thought leadership, exploring how technology is reshaping the future of learning.

Mike Gadsby joined an AI panel hosted by Philly Ad Club: Held at REC Pilly the discussion explored AI’s impact on creativity. The panel explored how  AI is transforming the creative process and empowering creators as collaborators rather than replacements.

Brady Halligan and Mike Gadsby were in Memphis to support the Logistics Industry Opportunity Challenge– A unique initiative held in partnership with Alchemist Accelerator and Epicenter Memphis. The event provided a space for industry innovators to converge and address critical logistics challenges.

Design leaders lunch and learn: Christine Sheller + Mike Gadsby welcomed local design leaders to our offices on Wednesday for a dynamic conversation about AI in design, exploring mindsets, methods, tools, and the future of our field together.

About O3

Since 2005, our team has been pushing the boundaries of innovation with its deep understanding of the current and emerging digital ecosystem. Learn more about us, our work or innovation at O3.