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Jun. 02, 2017

The Internet As An Organizing Tool

On March 17th, O3’s Developer Courtney Wilburn, was invited to speak on the CreativeMornings Philadelphia show. The show’s theme was “Taboo” and Courtney took the opportunity to present her talk, “The Internet As An Organizing Tool”.

By: Courtney Wilburn (recorded on CreativeMornings Philadelphia Show on March 17th, 2017) All photos taken by Steve Weinik.

On March 17th, O3’s Developer Courtney Wilburn, was invited to speak on the CreativeMornings Philadelphia show. The show’s theme was “Taboo” and Courtney took the opportunity to present her talk, “The Internet As An Organizing Tool”.

During her talk, she illustrated how marginalized communities have used the Internet as a as a tool to drive awareness of social programs that drive their community and help to raise awareness. Technology used as a tool to bring people together, and a platform to give people a voice is just one of the benefits of the evolving industry:

  • Social media platforms allows for an unprecedented ease of rapid distribution
  • Real-time feedback and sentiment due to the virality and trending nature of social media
  • A platform for like-minded community members to share the same values, and come together as part of a larger movement

While the internet allows a sense of community, it also has its limitations. Looking back, Courtney pointed out that although people may have felt inspired and empowered, by the use of these technologies, the Internet was merely a tool.

She closed her presentation emphasizing that while the internet can be great tool to inspire activism and organize events, technology alone will not solve the underlying problem. To make a concrete difference, using the internet cannot the sole strategy. Action also needs to be taken offline and work together with the Internet to accomplish a greater goal.

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